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EXHIBITING

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2020 Designers

MEDIA

London Bridal Fashion Week

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London Bridal Week

Media

2020 Designers

Exhibit

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White Gallery application form

IMPORTANT
Please complete all seven sections. This application must be fully completed to be considered. Please note that companies with more than one designer label will have to complete an application form for each one.

COMPANY DETAILS

Company name

Age

Address

City

Postcode/Zipcode

County/State

Country

Company registration and VAT number

Number of employees

How many years has the company been trading?

Website

CONTACT DETAILS

Title

First name

Last name

Job title

Email

Telephone

DESIGNER PROFILE

Designer's name

Designer's brief resume (please include details of formal training qualifications as well as business background and positions held)

Does the designer wholly own the company? If not, what percentage do they own and who are the 'partners'

ABOUT THE COLLECTION/BRAND

Is the company affiliated with any other labels?

Name of brand/collection if different from designer's name

What is the wholesale price (TRADE) range for the collection?

What is the recommended price (RETAIL) range for the collection?

Where are your dresses made? Please specify country?

Where are your fabrics sourced and what percentage are exclusive to the label?

Do you produce bespoke/modified pieces on request?

Tell us about your production process

How many collections do you produce each year?

How many pieces are in the most recent collection

YOUR STOCKISTS

How many stockists do you have in the UK?

How many stockists do you have in total worldwide?

Which countries is the collection sold in?

Do you sell to brides direct? If so, in what way?

What exclusivity is offered to stockists

What support do you offer to stockists

ABOUT PR & MARKETING

Which magazines do you advertise with?

How much is invested annual in advertising?

Do you have a PR department/person or PR agency? If so please name them

Which trade shows do you currently exhibit at and how long have you been showing at each? (need new format)

How much do you invest in photography annually?

Please provide a testimonial from a fellow designer or UK retailer

ADDITIONAL INFO

Please feel free to add any additional information that you think will help us learn more about your business and position within the market, to increase the chances of your application being accepted.

Initials of First Names

White Gallery
ExCeL London
18 - 20 April 2021